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  • Seasonal Trends
  • Keyword Competitiveness
  • Visibility Vs Authority
  • Link Acquisition
  • Social Influence
  • Content Performance

10 minutes
Reading time

20 pages
Length

Latest insights

boots.com has the best Link Authority Score in the industry
superdrug.com has a high volume of referring links, however the average link is of poor quality
Sites that have grown considerably in SEO visibility YOY are: feelunique.com, lookfantastic.com and fragrancedirect.co.uk
Sites that have stagnated in the last year and have seen little to no online growth are: escentual.com & naturisimo.com

Brands Featured

  • Beauty Express
    Beauty Express
    Boots
    Boots
    Escentual
    Escentual
    Feel Unique
    Feel Unique
    Fragrance Direct
    Fragrance Direct
    Naturisimo
    Naturisimo
  • Victoriahealth
    Victoriahealth
    Salon Services
    Salon Services
    SpaceNK
    SpaceNK
    Superdrug
    Superdrug
    The Beauty Store
    The Beauty Store
    The Body Shop
    The Body Shop
  • thebodyshop.com
  • boots.com
  • qvcuk.com
  • birchbox.co.uk
  • superdrug.com
  • beautybay.com
  • cultbeauty.co.uk
  • feelunique.com
  • lookfantastic.com
  • uk.lizearle.com
  • fragrancedirect.co.uk
  • glossybox.co.uk
  • salon-services.com
  • spacenk.com
  • allbeauty.com
  • naturisimo.com
  • mankind.co.uk
  • escentual.com
  • beautyexpress.co.uk
  • thebeautystore.co.uk
  • beautypie.com
  • love-makeup.co.uk
  • victoriahealth.com
  • lovelula.com
  • gorgeousshop.com
  • blowltd.com
  • beautyflash.co.uk
  • directcosmetics.com
  • saveonmakeup.co.uk
  • cocktailcosmetics.co.uk
  • regissalons.co.uk
  • sallyexpress.com
  • bathandunwind.com
  • contentbeautywellbeing.com
  • cosmeticsfairy.co.uk
  • cosmeticcompanyoutlet.co.uk
  • eastendcosmetics.co.uk
  • cutecosmetics.co.uk
  • xtras.co.uk
  • thenaturalskincarecompany.co.uk

Show More Brands

What to expect inside

  • Beauty retailers market performance report cover
  • See where your brand sits within the market in terms of visibility and organic performance.
  • Discover where the best keyword opportunities lie and see which ones are the most competitive.
  • Find out who is gaining the most links in the Beauty retailers sector and who's gaining the highest quality links.
  • See who is topping the social charts in terms of brand searches and owned social score.

What it's all about...

Every year we produce a Performance Report on the Beauty Retailers Market. This is the latest edition for 2018.

Our aim is to provide industry professionals with a bigger insight into their market in terms of data and to see how they fit into their digital landscape. Where do they measure up when it comes to their competitors and why?

In this latest report, we look at the current top websites within the sector, analysing where brands are doing well and where they could make improvements. We score key performance areas and gather accurate metrics including Link Authority, Brand Reach Score and SEO Visibility which change year on year. So, you can see how the landscape has changed around you.

The report now only includes data from the best performers in the industry, but we source data across the whole industry to produce this report. If you can’t see your name on the list, just ask and we’ll be happy to send you through the data that includes your company.

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