Over 50,000 words of copy that continues to improve rankings and conversion rates. Featured snippets in the bag.
Fresh, relevant copy for every category and subcategory page which resulted in us ranking for over 6,500 keywords.
A complete copy job from start to finish. Enhanced copy of 700+ words per page which sent visibility soaring.
Our biggest copy project yet for an international fashion retailer. We had a lot to prove but our work spoke volumes.
"The content team at Salience have really taken the time to understand the brand. Their keen ideas, responsiveness and attention to detail is rare to find." Danny Hill, Scotch & Soda
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Customers buy stuff to solve problems. If they know that your stuff solves their problems, they're more likely to buy. Nudge them to the checkout with convincing copy.
"The results we've achieved from Salience's content marketing efforts have exceeded my expectations."
Proper copy is exciting to read, that's important, but conversion is its secret sauce. Creative copy ensures that customers are getting answers from a defined voice, giving them the confidence to invest in you.
"We’ve been amazed at the success of this campaign in driving engagement with customers and prospects we never would have imagined."
UK Managing Director
Giving your brand a set tone of voice ensures customers know exactly who they're dealing with, building up trust and shining a light on things that make them tick.
"The content team at Salience have really taken the time to understand the brand. Their keen ideas, responsiveness and attention to detail is rare to find."
Your audition tape to the world.
Websites exist to resolve problems. Words are one of your tools to those resolutions.
Your site copy includes all the information a user would need when browsing, considering or intending to buy.
It’s also the place where you can have fun with your brand, show your true colours and give your readers an insight into you as a business.
We deliver copy from scratch, working with you to create a whole new feel to the site. Or, if you already have copy that just needs a bit of preening, we’ll step right in and edit those words.
Search engines appreciate proper copy. Our SEO copywriting approach is technical, keyword driven and collaborative. It ensures our clients’ sites offer an optimum user experience to keep them onsite and encourage them to do a thing. It also makes pages worthy of a search result position. We don’t do boring, so you won’t find keyword-stuffed nonsense, bland sentences or waffle. We say what needs to be said to please your users and search engines. All our copy is carefully crafted to make the most of you, your products and your services. With your aims and our know-how, the results will follow.
Check yourself before you wreck yourself.
Tone of voice sets you apart from the rest. You might offer the same service as hundreds of other companies, but nobody else has your people, your talent or your way of working.
Setting your tone of voice brings that personality through on every aspect of your site, from your service pages (like these) to your product descriptions and even so far as your action buttons.
You might want to sound fun, passionate, concise, sincere or artistic. Whatever road you choose, fill the journey with copy that compels.
It can be the make or break of your site, which is why it’s important to get the professionals in.
Related: How to Write Enhanced Copy
Another word for launch: catapult.
You’ve probably spent days, months and years of hard work finalising the idea for your new product or service. Make sure the launch packs a punch.
If you’re not sure how to market a product, create a product launch plan or strategise your digital PR, we can step in.
No matter how spectacular the image may be, you can’t launch anything without words.
From page copy and ad copy to press releases that shout all about it, we have the flair to make your product sparkle.
Go forth and launch/ project/ propel/ set in motion.
"Working with Salience, we have developed a rich source of informative content around sleep and wellbeing for Dreams customers, which drives regular social engagement and web traffic to our site." Dhiresh Hirani, Dreams