As a search marketing agency, we have worked with a variety of transport brands over the last ten years. We provide businesses with raw data allowing brands to see where they sit against their competitors. We analyse SEO visibility, social presence, page speed and more.
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The transport market has been heavily affected by COVID-19 in 2020, so lets look back to better, safer times.
In 2018, 808 billion kilometres were travelled by passengers within the UK. 83% of these kilometres were made by taxi, van and car. For public transport, there were 8.3 million passenger journeys made in 2018/19. On average, passengers made 986 trips using a variety of different transport in the year 2018. This is the highest since 2009.
In the UK in 2018, the average commute time was 29 minutes. 68% of workers typically travelled to their place of work by car, 10% by rail, 10% walking, 7% using bus services and 5% other.
It is forecasted that when the world emerges from coronavirus lockdown, the desire to travel and transport ourselves across the globe will be massive. As a result, the various transport markets will need to have their online presence in front of as many faces as possible. Salience can ensure that through our transport data, you are ready when the rush hits.
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Travel and transportation is still big business, but electric transport is the latest trend to grip the moving world. There are now around 15,000 public electric vehicle charging stations in the UK alone. Most charging devices are found in London, Scotland and the North East of England. These charging stations provide the fuel for over 200,000 plug-in electric cars. About three-quarter of these cars are hybrids. To see the efficiency of the top transport brands, take a look at our transport industry reports.
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