Renting a car can feel like a real grind. The last thing you want after a long flight or during the excitement of travel planning is a complicated and time-consuming car hire experience. Zest Car Rental, get this. They make the process as simple and stress-free as possible, revolutionising the car hire industry.
Car Hire Made Simple
Zest’s motto says it all: car hire made simple. When you visit their site, your route to an appropriate hired vehicle is straightforward and laid out in front of you. You’re greeted with an easy-to-navigate search module right on the homepage that leads you through the entire process without wasting time or energy.
No need to navigate through complicated menus. Simply input a few essential details:
- Where are you going?
- When are you going?
- Your age (to avoid any surprises with rental laws).
And just like that, you’re presented with a comparison list of available options, making it easy to filter by your specific needs, including:
- Number of doors.
- Number of seats.
- Petrol or EV?
- Manual or automatic?
- Features included (GPS, air conditioning, etc.)
They then provide a list of cars that meet your criteria, with each listing offering clear, concise descriptions that address common questions, such as the car’s provider and, most importantly, the cost:
Cruising Through the Upgrade Process
To make the most of customers at the intent phase of their journey, Zest uses smart pricing comparisons to offer value-driven upgrade options. This helps increase average order values while giving customers that winning feeling of finding a deal that’s too good to miss:
Once you’ve chosen your car, the checkout process is quick and simple. This gets customers over the line and allows them to tick care hire off their planning list in an instant.
Steering You in The Right Direction
For first-time car hirers or those who are unsure of what they want, Zest provides detailed, user-first guides that help you make the best decision for you. These guides cover everything from travel planning to driving regulations and young driver information, all designed to make your trip smooth and hassle-free.
This all-around, helpful approach has helped Zest master the car rental market. It’s no surprise that they’ve grown 112% year-over-year, moving up to #4 in our rankings—just behind major contenders like EasyCar and Sixt.
Your Sat Nav to Success
Zest Car Rental’s approach is a clear example of how putting the user first with a streamlined process and clear, concise information achieves results. Want to know what your route to brand growth looks like? Get in touch for your personalised SEO audit or to chat with our team about how we can help you improve your strategy.
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